Real Estate SEO Agency
Technical SEO for property websites
Estate agency websites can be complex: listings, filters, pagination, duplicates and constant content change. We harden the technical foundation so Google can crawl and index the pages that matter, without wasting effort on thin or duplicate URLs.
That includes:
- Indexation rules for filters, pagination and parameter pages
- Site speed and Core Web Vitals improvements
- Clean internal linking and URL structure
- Schema for listings and organisational entities where appropriate
The outcome is a website that’s easier to maintain and more reliable in search, even as stock changes.
Local SEO for branches and multi-location agencies
If you have multiple branches, local SEO needs structure. We optimise Google Business Profiles, standardise citations, and build a location architecture that supports each office without duplication issues.
For each branch we typically focus on:
- One clear location page per office with unique content
- Consistent contact details and tracked calls
- Reviews and local trust signals that support conversion
- Clear links between branch pages, area pages and services
Real Estate SEO case study
5 Real Estate
We delivered an SEO programme that increases local discovery and seller leads across priority areas. Listings, areas and branch pages are structured around search intent with rich FAQs, clean property schema and GEO content ready for AI summaries. We saw the following improvements within 6 months:
- 34% increase in organic traffic
- 25% increase in organic monthly property enquiries
- 33% increase in buyer enquiries
What Clients Say
We at 5 Real Estate were super impressed by the service levels provided by e-innovate. From the outset, they spent time understanding our requirements for a new website and absolutely delivered what we wanted. Karim and his team were brilliant, and we recommend anyone looking for a new website or upgrading their existing one to give them a call!
Real Estate SEO Agency Office
We are based in Reigate, Surrey and work with businesses across the UK, Europe and North America. Call us on 0330 133 0304 or submit an enquiry using our online form.
Real Estate SEO Agency FAQs
How long does Real Estate SEO take to work?
You’ll often see early movement within 4–6 weeks once technical fixes and priority pages go live. Sustainable gains typically compound over 3–6 months as location content and authority strengthen.What’s different about SEO for estate agents?
It’s location-led and competitive. People search by area and intent (“sell my house”, “letting agents near me”, “property valuation”). Your site needs strong local structure, clear service pages and fast enquiry journeys.Do you optimise property listings as well as static pages?
Yes. Where your platform allows it, we optimise listing templates, improve crawl efficiency and manage indexation so the right pages appear in search.How do you measure success?
We track outcomes like valuation requests, enquiries, registrations and calls, alongside lead quality. You’ll also see visibility by area, page performance and conversion rate improvements.Can you support both SEO and PPC?
Yes. PPC can capture demand quickly, while SEO builds long-term visibility and reduces reliance on paid spend over time.Can you help with AI search and summaries?
Yes. We structure FAQs, entities and schema so content is easier for search engines and AI systems to interpret and cite. Digital PR helps reinforce credibility signals where appropriate.
